Jake pippin

Director of Marketing, Evening Land Vineyards

For Jake Pippin, wine has always been about more than what’s in the glass—it’s about the stories, the people, and the experiences that bring it to life. Whether he’s leading a national sales team, training a room full of distributors, or sharing a bottle with friends, he believes the best way to connect people to wine is through storytelling.

Jake has spent his career building brands, growing sales, and helping others see wine the way he does—as something to be enjoyed, talked about, and remembered. From boutique Oregon wineries to global luxury brands, he’s worked across every level of the industry, bringing energy, insight, and a knack for making even the most complex topics engaging and approachable. Public speaking has become one of his favorite parts of the job, whether he’s on stage at an industry event, leading a tasting, or crafting content that helps people discover their next favorite bottle.

When he’s not talking about wine, Jake loves spending time outdoors. Whether he’s tending to his garden, skiing fresh powder, or exploring new trails, he finds inspiration in nature. He’s also passionate about cooking, always looking for the perfect dish to pair with a great bottle. For him, the best moments happen with his family and kids, surrounded by good food, good wine, and the beauty of nature.

Jake holds an undergraduate degree in theatre and geography from the University of Oregon and an MBA from Willamette University as well as a WSET Level 3 Certification and is a Certified Sommelier, further deepening his expertise and passion for the industry.